Women focused financial practices are popping up all over the country. Five years ago female friendly practices were few and far between, but today the momentum is growing rapidly.
Female advisors are quickly staking their claim as a natural market, but male advisors are making serious progress appealing to and attracting more women of wealth. The stakes are high and unless you plan to retire in two years, you can’t ignore this market.
It’s not too late to take a leading role with the women in your community.
Women are a substantial part of the population, they are controlling more and more wealth and their expectations from financial advisors have never been higher.
But when a woman meets a financial advisor who speaks “women” their appreciation and loyalty inspires a surge in referrals, assets and production.
To appeal to women, you need more than a warm handshake and good eye contact, you need a message, process and environment that has women written all over it.
Are you prepared to play a leading role in your community of women?
Take the quiz and let us help you chart your path to creating a more productive and effective female friendly practice.