Seminar Tip #3: Marketing the Plan
Knowing how to market your events and fill the room can be the single most important factor in generating results. Selecting a process that works can dramatically reduce the stress typically associated with hosting seminars. Knowing when to use Direct Marketing, Emails, Advertising, Custom Invitations and even Verbal Invites is essential to your success. Equally important is recognizing how to use your marketing process to help leverage your brand and broaden your reach within your community.
An effective seminar program is not just about filling the room, understanding the multiple marketing and prospecting benefits to an event program can help you leverage your efforts, enhance results and broaden your own expectations as to the incredible benefits of a good seminar program.