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Female Advisors the time is NOW

Statistics indicate that women will soon be controlling the majority of the country’s wealth. This realization has really shaken up an industry that has long ignored the female segment of the market. Masculine marketing campaigns were redesigned to catch a woman’s attention, and educating Advisors about the specific needs and concerns of women has suddenly become a focus.

At the same time, we are still reeling from the meltdown of 2009. Bernie Madoff, Enron and derivatives will haunt our industry, and our clients, for a long time – a stain of greed and corruption that will be hard to escape.

With a traumatized industry, increasing numbers of women controlling wealth, the role of female Advisors is more important than ever, I believe the time is right for a revolution in financial services – and I see women leading the way.

The Time is Right for Feminine Traits in the Financial Industry

A higher level of ethics

Gatherer vs. Hunter

Oriented toward more security, less risks

Better Communication

Empathy

Nurturing

Inclusive
Collaboration

Diffused Awareness
Global/Community perspective

Female Advisors the time is NOW. Don’t overlook the power of your natural strengths, the industry is craving what you provide naturally. Be yourself in EVERY aspect of your business and the business will come.

Are you doing enough to keep your female clients happy? Lets find out.

After completing this 10-question survey, we will review your answers and provide you with recommended tools and strategies to meet your needs.

Do you have a story that tells women why you care about them?

Does your message about what you do appeal to women?

Is your message compelling enough to inspire further interest from both genders?

Have you carved out a place for women on your website?

Do you send regular emails that are of interest to women?

Do you post women friendly content on social media?

Do you host events and seminars for women only?

Is your office decorated in a way that women love?

Do you communicate in a way that women understand?

Are you getting enough referrals from women in your database?

Please provide us with your contact info, so we can send you your results!

First Name *

Last Name *

Company *

Email*

Phone Number *

Are you Male or Female?

Would you like to join Adri’s email database: Including marketing advice from Adri, updates on her latest coaching programs and direct access to her blog?

×

Tell us a little about your business, and we’ll let you know what strategies will best help your business grow.

I want to strengthen my relationship with my female clients in order to prevent future attrition.

I want to actively attract more women in a way that inspires more referrals to my practice.

I currently focus on women and want a source of ideas, strategies and a supportive network to enhance my efforts.

I want a seminar process that both engages women more effectively and helps brand me in my community as the advisor that cares about women.

I want to make women a primary focus to my future marketing, but want a proven plan and process that is easy and effective.

Please provide us with your contact info, so we can send you your results!

First Name *

Last Name *

Company *

Email*

Phone Number *

Are you Male or Female?

Would you like to join Adri’s email database: Including marketing advice from Adri, updates on her latest coaching programs and direct access to her blog?

×
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