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Even Male Advisors are Embracing a Gender-Balanced Approach

Even men are starting to embrace the new feminine or gender-balanced approach to building a financial practice. I started coaching two new male financial advisors this week.  In both cases I shared with them the importance of embracing the feminine way of doing business. 

They loved it!  

Men are changing and evolving, the problem is the industry continues to promote the “old fashioned” way of doing business. 

As female advisors you have a responsibility to yourself as well as to the industry to begin recognizing and leveraging your feminine traits in order to influence the industry perception and training.

In both of my coaching sessions my first objective was to uncover who they really are.  They both had tremendous experience and backgrounds but it was clear they lacked confidence in their true value as a financial advisor. 

Like most of the women I work with their desire to add value, commitment to doing what is right for the client clearly conflicted with the traditional methods they learned to grow their business. 

All I had to do was release them from these methods and they both breathed a sigh of relief.  Each of them had their own unique knowledge and life experiences which they had yet to tap into. As we move forward in the coaching process these same experiences will become the root of their business model.  

There are so many fabulous financial advisors out there, both female and male advisors who truly have a desire to provide value, who are driven by a purpose with a paycheck as the bonus for doing what they love. 

Unfortunately the industry has unintentionally misguided them forcing them to adapt to typical industry methods that actually prevent them from succeeding. 

As an Advisor you must question every aspect of the business, evaluate every idea and method to determine does this strategy allow me to truly leverage my strengths as a person. 

When you build a practice based on who you are inside you build a practice that becomes effortless.

We are offering a free webinar to help you understand how the femXadvisor process can generate exponential growth in your practice. Save your spot here! 

Ready to reignite business growth & create an extraordinary life, your way?

Are you doing enough to keep your female clients happy? Lets find out.

After completing this 10-question survey, we will review your answers and provide you with recommended tools and strategies to meet your needs.

Do you have a story that tells women why you care about them?

Does your message about what you do appeal to women?

Is your message compelling enough to inspire further interest from both genders?

Have you carved out a place for women on your website?

Do you send regular emails that are of interest to women?

Do you post women friendly content on social media?

Do you host events and seminars for women only?

Is your office decorated in a way that women love?

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Tell us a little about your business, and we’ll let you know what strategies will best help your business grow.

I want to strengthen my relationship with my female clients in order to prevent future attrition.

I want to actively attract more women in a way that inspires more referrals to my practice.

I currently focus on women and want a source of ideas, strategies and a supportive network to enhance my efforts.

I want a seminar process that both engages women more effectively and helps brand me in my community as the advisor that cares about women.

I want to make women a primary focus to my future marketing, but want a proven plan and process that is easy and effective.

Please provide us with your contact info, so we can send you your results!

First Name *

Last Name *

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Phone Number *

Are you Male or Female?

Would you like to join Adri’s email database: Including marketing advice from Adri, updates on her latest coaching programs and direct access to her blog?

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