Women want to know why you really care about her. Your story will help her realize it’s not just her money you are after.
The Keys to the Ladies Room is not just fluff or concepts it’s a proven plan of action where you learn the process and actually create your female friendly marketing message.
Here is a real life example:
At the young age of 24 I found myself divorced and the sole provider of my 2 year old son. This wasn’t exactly the Cinderella story I had expected. On a more positive note, being forced to take charge of my financial life led me to building a successful career as a financial advisor, another outcome I never saw coming.
I started working with teachers mostly women, while they were smart and educated I had no idea how few really understood their financial situation much less their investments; they just wanted me to tell them what to do. While I wanted to help I realized that by not understanding their financial affairs they were giving away their personal power over their own life. I knew I needed to help make a change and a difference in these women’s lives.
It was this experience that inspired me to focus my practice on women. I wanted every woman who became my client to experience the same sense of control and independence that I felt when I was forced to take charge of my financial life at such a young age. It became my mission to help these women become more comfortable managing their money, more engaged in the process of making investment decision and more confident in their ability to become financially secure.
That’s why I do what I do but more importantly that’s WHY.
-Female Friendly Advisor
If you are ready to create your story let me help. Access my FREE Story Tool E-book for Financial Advisors.