I love change, change in my life, change in my business, and change in my office. I spent 1 whole day totally rearranging my office. It’s not enough to just clean and clear out the clutter; I have to move furniture and give it a whole new look. I even added some decorative plants (not that anyone else will see them). It just feels so good. This is one of those things that men just don’t get.
As a female advisor our environment is important to us, call it nesting but creating a warm, aesthetically pleasing space enhances our ability to be productive. Our female clients are no different. Whether you are a male or a female financial advisor female clients want to experience a warm and personal space in which to do business. I remember raising this issue to my manager, encouraging him to make the office environment more pleasing to the women, he quickly exclaimed that the upholstery had a flower pattern, like that was enough? Or how about, let’s put fresh flowers in the lobby, “that will attract the female client”.
As a female advisor you may even find that your own sense of style has been dwarfed by the male oriented industry. We tend to follow what has worked as such we have dark mahogany desks, traditional lamps, perhaps a piece of art (nothing personal) on the wall. OK so you have lots of pictures of your kids but is your office decorated the way you would your home? And if not WHY NOT?
Take some time and look around your space, consider new ways to enhance the environment, make it more personal, bring out those feminine touches that makes your home so warm and inviting.
