How to build out your 3 key points that adds value and inspires action

Your three key points become the foundation to your core message or educational component of your presentation. As you create your presentation think of it like a sandwich, the 3 key points are the inside of the sandwich; it’s the meat of the presentation or what I call the educational component.

In my last article I developed 3 keys points:

  • A clear understanding as to your purpose for your money
  • How to use your strengths as a woman to make smart decisions with your money
  • What you can do now in order to become more engaged in your financial life

Each of the key points can be broken into a mini presentation of its own but each piece must build on the next. Think of it as a thread that weaves throughout your presentation tying all the pieces together and eventually connecting both ends of the thread together. When you can complete the circle you have created a great presentation that get’s results.

So let’s break this down a bit further. Using each key point as your guide to build an outline that you will develop into content.

KeyPoint #1: A clear understanding as to your purpose for your money

  • Women are driven by a purpose
  • How to define your purpose with your money
  • How your purpose can be your guide in all your financial decisions

KeyPoint #2: How to use your strengths as a woman to make smart decisions with your money

  • What are women’s strengths
  • How women use those strengths to make smart decisions in life
  • How to apply those same strengths to managing your money

Key Point #3: What you can do now in order to become more engaged in your financial life

  • Why its’ important to act now
  • Tips on engaging your strengths as a woman
  • What is the next step to developing your Purpose Driven Wealth Plan

Once you have these 3 key points outlined you can now begin filling in content. In a presentation focused on women you want to get them talking. Using the three key points as your guide identify some open ended questions that you can ask the participants and encourage their feedback.

For example:

KeyPoint #1: A clear understanding as to your purpose for your money

  • What is the purpose for your money? What is the difference between your purpose and goals?

KeyPoint #2: How to use your strengths as a woman to make smart decisions with your money

  • What are women’s strengths? – Write their answers on a flip chart keep asking and even call on women to generate content. Then be prepared to zero in on what you believe women’s strengths are

KeyPoint #3: What you can do now in order to become more engaged in your financial life

  • Why is it important that women act now and start engaging in their financial affairs?
  • What can you do now that will build on today’s presentation?

The more questions you ask, the more the women participate the more impact you will have on encouraging them to become more engaged and reinforcing why they should work with you.

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