I can understand why women struggle to rise and succeed in the corporate world but why the number for female financial advisors is struggling is beyond me. Women in the corporate world must learn to play the game by the man’s rules. While female financial advisors do not have to play by these strict guidelines they constantly act like they do.
As a female financial advisor the only person you need to be accountable to is yourself. The only thing that determines your success is your numbers, bring in the clients, raise the assets generate the production and you answer to no one (excluding compliance) but yourself. So if it’s that simple why are women struggling?
Learning how to do what is important vs what others want you to do is key in developing a successful practice. Women tend to carry many other responsibilities as a wife, mother even daughter. These responsibilities add additional demands on their time and energy as a result women must often squeeze more into one single day than their male counterparts.
Woman must learn to say NO, say NO to company meetings, say NO to training that sounds good but may add little value to your business, and say NO to the next wholesaler that calls to talk. When there is something that you need in your business set it up, make it happen but if you do not know specifically what you will learn from a particular event, meeting or training …DON’T GO. Your time is very valuable, be sure that the time you spend can have a direct impact on solving a problem, adding to a particular aspect of your business. Remember, your time and energy is a highly valuable commodity don’t give it away freely.
As a Female Advisor Who Are You Accountable to?
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