Attracting the women of wealth to your practice is really quite easy, and it doesn’t matter if you are a male or female advisor. All you have to do is be able to answer these three simple questions in order to inspire their interest and desire to do business with you.
By incorporating your answers in your conversations with women you will IMMEDIATELY begin attracting more female prospects, engaging in more fruitful conversations with existing women clients and referrals will start knocking on your door. The questions are really quite simple:
- Why do you care about me?
- How will you make my life easier?
- Why should I select you as my advisor?
Granted women may not actually ASK these questions but this is what they want to hear from you. If you can incorporate the answers into your conversation with a woman then you will immediately start getting the results you want. ……..But there is just one catch!
Your answers CAN’T include your degrees, certifications or years of experience. You CAN’T talk about the tools and resources you have available, in fact you CAN’T even mention phrases like “I’m honest, I am ethical, I will work hard or provide great service”, none of that can be in your answer if you want this to work.
So NOW how would you answer those three simple questions?
Just pick one of these questions, email me your answers and I will very quickly tell you whether you are on the right track info@AdriMillerHeckman.com.