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    Keynote Topics

    • Topic: When Purpose and Passion Collide

      Learn how to forge your own unique path by leveraging your strengths as a woman to inspire and drive business growth.

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    • Topic: The Art of Selling to Women

      Advisors learn how to build trust with women in the first 5 minutes of conversation.

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    • Topic: What Affluent Women are Really Thinking

      How advisors can improve perceptions, loyalties and results when marketing to women.

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    • Topic: Femolution Revolution

      Female Advisors learn to shed industry protocol and leverage their natural strengths as women to accelerate growth.

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    • Topic: Keys to the Ladies Room

      Financial Advisors learn a female friendly marketing plan that helps retain & attract women.

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    • Topic: Recruiting Women Made Easy

      For firms managers, recruiters and RIAs who recognize the impact female advisors can have.

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    • Topic: It’s Your Story…Tell it!

      How to craft your personal story and turn it into your most powerful tool for growth.

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    Status
  • The Art of Selling to Women

    How to build her trust in 5 minutes or less.

     

    The growth of the women’s market is changing the financial landscape for every advisor. Women are controlling more wealth and statistics show they are actively seeking more financial education and advice. For women this newfound confidence comes with demands, today’s woman expects more than just investment advice from her advisor. Advisors must learn how to adapt to this new environment and regain her trust, which will lead to positive and productive results.

    The key is knowing how to engage, inspire and build trust with women starting with the first 5 minutes of conversation. Women want to know “why” not “what” which often conflicts with the traditional approach of prospecting, selling and closing. Advisors who embrace the new process and more authentic approach will capture the hearts, minds and assets of women faster and with less effort.

     

    Summary:

    This keynote focuses on how each individual can harness their own authentic message and personal story to intrigue women, dissolve defenses, develop stronger relationships with clients and inspire immediate interest and trust from both genders.

    This keynote is based on Adri’s “ Masters of Women’s Advisory Certificate Program” © 2015 and her book “Keys to the Ladies Room”.

     

    Participants will learn:

    • A clear understanding of how most women view advisors and how to debunk this perception by winning their loyalty
    • What today’s women want from their advisor and how to deliver with ease
    • Why women may only give you one chance to win their trust and how to get it right the first time
    • Further insight into how to turn your first 5 minutes of conversation into an immediate foundation of trust and respect
    • The number one tool to unearth women’s deep seated defenses when approached by a financial advisor
    • Why your story can convert even the least likely women into an opportunity for growth and new business.
    • An alternative proven model to prospecting, selling and closing that gets better results faster and easier with women, men and even millennials
    • Why a more authentic approach builds relationships faster, attracting more clients and assets
    • Skills to elevate communication in a way that speaks to women with sincerity, authenticity and trust
     

    Adri’s inspirational style combined with her industry experience as a financial advisor provides relevant, creative and easy to implement strategies that motivate action in the audience. – the results?

    Increased audience engagement, easy to put into use ideas and inspired actionable results.

     

    Format:

    Best delivered as a Keynote paired with a hands on coaching workshop where advisors can create their unique story “Why I care about women”.



    Want to host Adri at your next event? Find out more about her powerful Keynote Presentations!

    Send us your information, and we’ll set up an intro phone call.

     

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    Are you doing enough to keep your female clients happy? Lets find out.

    After completing this 10-question survey, we will review your answers and provide you with recommended tools and strategies to meet your needs.

    Do you have a story that tells women why you care about them?

    Does your message about what you do appeal to women?

    Is your message compelling enough to inspire further interest from both genders?

    Have you carved out a place for women on your website?

    Do you send regular emails that are of interest to women?

    Do you post women friendly content on social media?

    Do you host events and seminars for women only?

    Is your office decorated in a way that women love?

    Do you communicate in a way that women understand?

    Are you getting enough referrals from women in your database?

    Please provide us with your contact info, so we can send you your results!

    First Name *

    Last Name *

    Company *

    Email*

    Phone Number *

    Are you Male or Female?

    Would you like to join Adri’s email database: Including marketing advice from Adri, updates on her latest coaching programs and direct access to her blog?

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    Tell us a little about your business, and we’ll let you know what strategies will best help your business grow.

    I want to strengthen my relationship with my female clients in order to prevent future attrition.

    I want to actively attract more women in a way that inspires more referrals to my practice.

    I currently focus on women and want a source of ideas, strategies and a supportive network to enhance my efforts.

    I want a seminar process that both engages women more effectively and helps brand me in my community as the advisor that cares about women.

    I want to make women a primary focus to my future marketing, but want a proven plan and process that is easy and effective.

    Please provide us with your contact info, so we can send you your results!

    First Name *

    Last Name *

    Company *

    Email*

    Phone Number *

    Are you Male or Female?

    Would you like to join Adri’s email database: Including marketing advice from Adri, updates on her latest coaching programs and direct access to her blog?

    ×