3 Strategies in Just 3 Months that Get GREAT Results
June 9, 2016
3 Strategies in Just 3 Months?
Whether you intend to create a female focused practice or want to create a female program to compliment an already thriving practice you need 3 tools: Your Story “Why you care about Women”, a Compelling Message that connects with women and a Female Friendly Marketing Strategy that validates your commitment to women. By incorporating these 3 tools you can turn traditional prospecting strategies into more powerful results.
- Re-engage Existing Clients: By rolling out your new message and focus on women I will guarantee you will get a better response than ever before from your female clients. By launching a series of emails sharing your story “Why women” your new compelling message and mission for women, along with your new educational program for women you will re-engage your clients, stimulate more referrals and clarify your value like never before. This is what just one of many former clients shared with me:
“Adri, I have to say I was a bit hesitant to roll out my new message, it felt so personal but I’m so glad I did. I did it exactly how you told me and I got such positive response from the women I realized this was exactly what I needed and they wanted.” Ellen Jordan – Financial Advisor
- Connect with COIs: When you have a message and story “Why Women” you quickly stand out from all the other financial professionals hoping to get referrals from attorneys. By sharing your process and female friendly drip marketing you validate your commitment to women building greater trust and referral opportunities, here is an example of what can happen when you use your women’s program to connect with COI’s:
Bryan a new advisor spent the first 6 months calling divorce and estate planning attorneys. I told him all I wanted him to do was to promote their women’s program. While his team had a substantial wealth management firm I suggested he focus solely on their events and educational program for women. With little to no previous experience, using this approach Bryan was able to secure over 25 appointments for his team to meet with the attorneys to discuss more than just women. This process enhanced their brand and potential for referrals. It was his focus on the women’s program that generated these powerful results.
- Accelerate Networking Results: You may have been networking for years in fact many people already know what you do (or so they think). By rolling out a program for women you now have something new, fresh and exciting to share. Using your story “Why women” you build immediate trust. Your compelling message creates the opportunity to share what you do in a more intriguing and interesting way generating way more attention and interest from new contacts as well as old and with women as well as men. Sharing your NEW women’s program is the most POWERFUL method for networking.
Join Adri and her special guest Rene Nourse, President of Urban Wealth Management.
After developing a highly successful wealth practice she turned her focus to women and is now attracting more clients of BOTH genders.
Save your spot for the free live call "3 Strategies in Just 3 Months to Get GREAT Results".